Black Friday Roofing Deals in Florida: $300 Off a New Roof in 2026

Most Black Friday deals are built for things that roll off a shelf, and a roof doesn’t work that way. The shingles, the underlayment, the permit and the crew that installs it cost about the same in late November as they do in March, so when a roofer advertises half off, the money usually comes back somewhere else in the contract. A real roofing deal is smaller and easier to check. This year ours is a flat $300 off a new roof, and below we explain exactly how it works and how to tell a real roofing discount from a sales trick before you sign anything.

How the $300 Black Friday deal works

There’s no coupon code and nothing hidden in the fine print. If you’ve never hired us before and you sign a contract for a new roof during Black Friday week, the $300 comes off the contract price, and you’ll see it written on the agreement you sign.

You don’t have to wait for Black Friday week to get started. We can inspect the roof, measure it and give you a written estimate now, so you have time to compare and ask questions, and then you sign during the week to get the $300. If you’d rather spread the cost out, we also offer roof financing.

Why the deal doesn’t cover insurance claims

This part isn’t our choice, it’s Florida law. Since 2021, section 489.147 of the Florida Statutes has barred contractors from offering a homeowner a rebate, gift, gift card, cash, coupon, a waived deductible or “any other thing of value” in exchange for making an insurance claim on their roof or letting the contractor inspect it for one (s. 489.147). A discount tied to an insurance job could fall into that, so this deal is only for homeowners paying for their roof directly.

If you do have storm damage and expect to file a claim, we still handle that work, and our guide on documenting roof damage for a Florida insurance claim is a good place to start. Be careful with anyone who offers to “cover” your deductible or hands you a gift card for signing up for an inspection, because that’s exactly what the law prohibits.

Roofs don’t really go on sale. Here’s how to spot a fake deal

A roof is mostly materials and labor, and neither one gets cheaper in November. When a company advertises a huge discount, the savings usually come from a smaller scope, cheaper materials or charges that show up after the old roof is torn off. These are the things we’d check on any estimate, ours included:

• The price is fixed and in writing. A real deal is a number you can see on the contract, not a percentage off a price you’ve never seen.
• The scope names the materials. The estimate should say which shingle or tile, which underlayment and whether drip edge, flashing and ventilation are being replaced. If it just says “new roof,” you can’t compare it to anything.
• Rotten decking has a price per sheet. Nobody knows how much wood is bad until the old roof comes off, so the contract should say what each replacement sheet costs. That’s where low bids often make their money back.
• The permit is included. Every roof replacement in Florida needs a permit and inspections. A price that leaves them out isn’t the real price.
• The license checks out. Look up the company on the state’s DBPR license search and make sure the name on the contract matches.
• Nobody pushes you to sign today. Our deal runs a full week and you can have the estimate in hand before it starts, so you have time to think it over.

Our list of Florida roofing scam warning signs goes deeper, and before you make the last payment on any roof, check our guide on what to get from your roofer before final payment.

Is late fall a good time for a new roof in Florida?

For a lot of homeowners it is. Hurricane season officially ends on November 30, and the drier months that follow usually mean fewer rain delays on the job. A roof installed in December or January is also done well before the next hurricane season starts in June, instead of being scheduled in the middle of it. Our guide on how hurricane season affects your Florida roof explains why that timing matters.

This winter has one more thing to think about. Forecasters expect a strong El Niño, which has historically meant a wetter, stormier winter in much of Florida, so an older roof that’s already leaking or losing granules is likely to have a rough few months. We covered what that means region by region in our post on El Niño and Florida roof damage.

Where the deal applies

The $300 Black Friday deal applies anywhere we work in Florida, not only in the cities where we have offices. If your home is near one of them, these pages have more about roof replacement in your area:

We’ve been roofing in Florida since 2004 as a Florida Certified Roofing Contractor (CCC1334804) and Certified General Contractor (CGC1534283), and we’re a GAF Master Elite contractor. You can read more about how we handle roof replacement or start with a roof inspection if you’re not sure the roof needs replacing yet.

Black Friday roofing deal: frequently asked questions